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We are a full-stack Amazon consulting firm dedicated to your performance, whether on Amazon or on your own e-commerce site.
At hyperion, every brand is handled by a team of senior consultants, most of them ex-Amazon, covering every pillar : Marketplace, Retail, Ads, DSP and Amazon Marketing Cloud. Your e-commerce shouldn't be run in silos : we bring strategy and execution together under a single point of accountability, to maximize your profitability.
Talk to a consultant16 consultants
senior consultants supporting your brand
30+ brands
supported on their e-commerce, over twenty of them on Amazon
€3M
in Amazon Ads budget under management in 2025
100 %
client renewal rate since 2024
Who we work with
We work both with brands that sell on Amazon and with advertisers who don't sell there but want to activate its audiences.
Seller, Vendor, or a 1P/3P hybrid: we run your P&L, your catalog and your Sponsored Ads campaigns to maximize your profitability on the platform.
Activate Amazon DSP and Amazon Marketing Cloud audiences to drive performance directly on your D2C eshop, without going through the marketplace.
Approach
We bring strategy, operational management, media / data and training together under one roof, where the market still keeps them scattered.
Integration
One team, one point of contact, coordinated decisions. No friction between silos.
Seniority
Mostly Amazon & Google alumni. We know how the platform works from the inside.
P&L ownership
We manage your account as if it were our own, with the same performance indicators.
Client obsession
We bring the highest level of engagement and rigor to our clients. The quality of our service is our first priority.
Focus on people
The best teams deliver the best work. We pay close attention to recruiting, developing and growing our people.
Data-driven
We build our audits, roadmaps, recommendations and decisions from hard data.
Long-term vision
When a trade-off comes up, we always favor long-term performance over short-term results.
Our services
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We have built our own tools to use our clients' Amazon data, with their authorization, to support their business management and advertising performance.
Internal tools, included in our servicesThese tools are developed and operated exclusively by Hyperion's teams as part of our engagements. They are not sold separately: no subscription, no licence, no additional cost for our clients.
Client reporting
Performance reports built from each brand's Seller or Vendor Central account data (Selling Partner API) and its advertising account (Amazon Ads API).
IntentFlow
Search performance, applied to display: IntentFlow exposes your products to the audiences searching for your keywords or your competitors' keywords, on the Amazon marketplace or on your D2C website.
How IntentFlow works
Every day, we run as many searches as there are keywords for your brand, combined with passive signals on your category: your positioning and your competitors' positioning.
We aggregate in real time the ASINs from each search result, weighted by best sellers or top ratings. The audience is adjusted daily to your customers' search terms.
Audiences are built in Amazon Marketing Cloud from the selected ASINs, to precisely reach shoppers in your category and your competitors' customers, on Amazon or redirected to your D2C website.
Our tools only access an Amazon account's data (Selling Partner API, Amazon Ads API, Brand Analytics) after OAuth authorization granted by the brand, and solely for that brand's reporting. Our commitments on the use of Amazon data.
Clients
We support brands of every size, from category leaders to fast-growing challengers.
Hyperion acts under a contractual mandate on behalf of the brands it supports: management of Seller Central and Vendor Central accounts, advertising campaigns (Sponsored Ads, Amazon DSP) and Amazon Marketing Cloud work. Brands that trust us include Duracell, Delsey, Babymoov, Asmodée, Bosch, Nikon, Montblanc, Siemens, Tupperware, Racing 92, Bandai Namco and Ultra Premium Direct.
About
After years spent inside Amazon and major media agencies, we saw value evaporate in the silos between marketplace, media buying and data. hyperion was created to bring these areas of expertise together under one roof, with a culture built on evidence and accountability.
David Chiche
Co-founder
After 5 years at Amazon in the Marketplace and Retail departments, David held Key Account Manager roles before becoming an AVS (Amazon Vendor Services) manager, responsible for the Health & Beauty categories across Europe. An expert in Amazon negotiation cycles: annual agreements, joint business plans with groups such as P&G. Graduate of ESSEC and the University of Queensland (Australia).
Franck Vaillant
Co-founder
Nearly 10 years at Amazon within the Marketplace France department. Product then program manager (FBA, Prime by Seller, Deals), he led the internal "Strategic Account Services" agency in France: a team of 20+ consultants, 200+ sellers and over €500M in transaction volume. Specialist in logistics, advertising and team structuring. Graduate of Grenoble École de Management and Griffith University (Australia).
François Madelin
Co-founder
Over 10 years in digital media and Amazon advertising. Moving from Media Trader to agency leadership roles (150+ clients), François was among the first to build out Amazon DSP in France back in 2017. He now leads hyperion's Ads Practice, an Amazon Advanced Partner agency specialized in Marketplace, Amazon Ads, DSP and Amazon Marketing Cloud. Graduate of Paris Panthéon-Sorbonne and emlyon Business School (MSc Quantitative Marketing).
Resources
hyperion on LinkedIn
Our news, analysis and perspectives on the Amazon ecosystem.
Follow →Training videos
Educational content on Amazon Ads, the marketplace and how to put data to work.
Watch →Our publications
Case studies, benchmarks and practical guides on the Amazon ecosystem.
Read →Amazon Ads Preferred Partner
Our Amazon Ads certification and what it means for your campaigns.
Learn more →Contact
Feel free to reach out, we'd be glad to discuss your e-commerce challenges.